Communication tools

storytelling-pirate

Outsmarting corporate pirates – top 5 business techniques that play fair

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Operating in the business world is often likened to swimming through shark-infested waters. Predators and pirates abound. Troves of lucrative booty are in short supply, or so it seems, and everyone is out scavenging for their share of the proverbial pot of gold. Business people appear to want to outwit, outsmart, outcharm their competitors because […]

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communication consultancy that specialises in content strategies, copywriting and information design

Fifteen years of business: What we’ve learned

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This year, Lemonade Hub commemorates 15 years as a communication, branding and training consulting agency. There’s no denying that 1,5 decades of running a successful concern teaches you a few things about life, people management and business. It teaches you to be grateful that you have stimulating work and can provide gainful employment to others. […]

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communication consultancy that specialises in content strategies, copywriting and editing, information design, as well as connection training

Are you fluent in the right languages?

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In this fascinating article, American college student Timothy Doner explains why (and how) he set about learning 20 different tongues over the course of seven years. Doner is widely referred to in the media as “the world’s youngest hyperpolyglot” – a speaker of many languages. Written in 2015, when the author was just twenty, Doner […]

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The perks of listening

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How concentration and consideration can transform the way we do business  These days we all have shorter spans of attention, and often also shorter fuses. Gone are the days of sitting quietly in a sun-filled atelier, listening reverently to a novel (comprised of polysyllabic-strewn, fifty-word sentences) read aloud for an hour or two. Mr Charles […]

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communication consultancy that specialises in content strategies, copywriting and information design

How to make your communication short and sweet but loud and clear

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It’s interesting how formal written documents often are. It’s as if organisations think they will only be taken seriously if they use highfalutin and complicated language. Highfalutin <informal language>: pompous, pretentious, trying to impress Most people don’t do it when they speak. Probably because they notice the frown on the forehead or the glazed look […]

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communication consultancy that specialises in content strategies, copywriting and information design

Do you need help communicating your brand to your target audience?

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Communication and PR companies help you tell your target audiences why you are here and what you (can) do. Communicating your brand is about improving people’s perceptions, thoughts, feelings and opinions about your organisation.

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communication consultancy that specialises in content strategies, copywriting and information design

Manoeuvre the minefield of communication in SA

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On the way to work this morning, it was no surprise to see a few drivers throwing zap signs, raging at the usual slowness or less-than-excellent driving of the morning traffic hour. It was no surprise to see newspaper posters spouting headlines about a new scandal or run-of-the-mill rumour of corruption. In South Africa, we see frequent protests, get excited or shake our heads, down a cup of coffee and move on. Or do we?

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communication consultancy that specialises in content strategies, copywriting and information design

Hoesê? No comprendo?

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The most significant way of creating and maintaining profitable relationships with your audience and your brand’s various stakeholders is through effective communication.

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