Communication tools
Author and speaker Neil Pasricha is world-famous for helping people deal better with challenges, whether professional or emotional. He says the essence of living an awesome life (and being awesome in it) lies in three key ingredients – attitude, awareness and authenticity. We probably all agree that all things pandemic-related have taught us that we […]
Read more
Operating in the business world is often likened to swimming through shark-infested waters. Predators and pirates abound. Troves of lucrative booty are in short supply, or so it seems, and everyone is out scavenging for their share of the proverbial pot of gold. Business people appear to want to outwit, outsmart, outcharm their competitors because […]
Read more
This year, Lemonade Hub commemorates 15 years as a communication, branding and training consulting agency. There’s no denying that 1,5 decades of running a successful concern teaches you a few things about life, people management and business. It teaches you to be grateful that you have stimulating work and can provide gainful employment to others. […]
Read more
In this fascinating article, American college student Timothy Doner explains why (and how) he set about learning 20 different tongues over the course of seven years. Doner is widely referred to in the media as “the world’s youngest hyperpolyglot” – a speaker of many languages. Written in 2015, when the author was just twenty, Doner […]
Read more
How concentration and consideration can transform the way we do business These days we all have shorter spans of attention, and often also shorter fuses. Gone are the days of sitting quietly in a sun-filled atelier, listening reverently to a novel (comprised of polysyllabic-strewn, fifty-word sentences) read aloud for an hour or two. Mr Charles […]
Read more
It’s interesting how formal written documents often are. It’s as if organisations think they will only be taken seriously if they use highfalutin and complicated language. Highfalutin <informal language>: pompous, pretentious, trying to impress Most people don’t do it when they speak. Probably because they notice the frown on the forehead or the glazed look […]
Read more
Communication and PR companies help you tell your target audiences why you are here and what you (can) do. Communicating your brand is about improving people’s perceptions, thoughts, feelings and opinions about your organisation.
Read more
On the way to work this morning, it was no surprise to see a few drivers throwing zap signs, raging at the usual slowness or less-than-excellent driving of the morning traffic hour. It was no surprise to see newspaper posters spouting headlines about a new scandal or run-of-the-mill rumour of corruption. In South Africa, we see frequent protests, get excited or shake our heads, down a cup of coffee and move on. Or do we?
Read more
The most significant way of creating and maintaining profitable relationships with your audience and your brand’s various stakeholders is through effective communication.
Read more